In it’s 28th year, Beerfest was the longest running beer festival in the Twin Cities. By 2018 it was sadly dwindling in ticket sales due to the rise of other, newer beer festivals; a rebrand was long overdue to attract a younger audience.

This late-70s style rebrand taps into the nostalgia-seeking, craft beer fanatic Millennial demographic, and with it’s many quirky elements and logo variations, is easy to brand a wide variety of materials, merch and advertisement.

FEATURES

Branding Design
Graphic Design
Digital Advertising
Print Advertising
Event Materials